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19.02.2015 - 17:56

When you search information about bounce rate you will sooner or later stumble upon an article claiming it affects your search ranking and is a search engine optimisation (SEO) issue. These stories always point out that yes, Google folks have said bounce rate doesn't affect search ranking, but they are probably lying. At this point you are thinking, yes, they must be lying. Those data mining bastards who keep...

11.01.2015 - 16:25

It's the beginning of a new year. Your website has had a bad bunch of weeks, your sales are low and you are getting very little contacts about your services. You panic and ask if you are in trouble. Maybe you should shut your site down, make some changes or hey, perhaps you had made some changes and now nothing's working. Yeah, you got to change things back to how they were. If you are a blogger you know how easy...

10.09.2014 - 01:47

Quite popular and highly valued bloggers keep sharing misinformation about bounce rate. According to them it means the time your audience members spend time on your site. Bounce rate has very little to do with the time and in most cases it has nothing to do with it. A person can spend half an hour on your site and still create a bounce. I have wrote about this subject before, and I guess I'll have to keep writing...

07.09.2014 - 01:00

If you use Google Analytics you probably by now have noticed their switching to "Universal Analytics". The Universal Analytics is a new way Google collects and measures your website's user data. With UA also has came an option to measure audience demographics and their interests. Because of the way data is collected (with a DoubleClick cookie and device identifiers) and because there are web users who opt-out or...

31.07.2014 - 15:07

Get on blogging is a weekly series about blogging and becoming a blogger. This chapter is all about measurements and analytics. How will you know if anyone reads your blog? What if nobody will comment? Are analytics telling you your blog is in trouble? Some people are way too obsessed about the measurements of a blog. They check the visitors count and if there's no herd of readers coming to a blog every day the...